Tanita is one of the leading suppliers of body-composition monitoring products that offer scientifically acturate measurements. It introduced the world’s first integrated body composition analyzer to the professional markets in 1992.
Tanita Europe wanted to provide online visitors with a brand new B2C webshop to increase user experience and online purchases.
Dutchworld created an interactive, responsive Magento webshop for the European Home and Professional markets. Main focus in the proces: enhance user experience and satisfaction through usability, accessibility and fun in the interaction between the user and the product. Check out the result at www.tanita.eu