Tanita Webshop: Designed for Storytelling

Tanita is one of the leading suppliers of body-composition monitoring products that offer scientifically acturate measurements. It introduced the world’s first integrated body composition analyzer to the professional markets in 1992.

Tanita Europe wanted to provide online visitors with a brand new B2C webshop to increase user experience and online purchases.

Dutchworld created an interactive, responsive Magento webshop for the European Home and Professional markets. Main focus in the proces: enhance user experience and satisfaction through usability, accessibility and fun in the interaction between the user and the product. Check out the result at www.tanita.eu!

Our actions

  • Tailor made web design with strong interactive elements.
  • Visual storytelling as a powerful tool for maximum customer-brand experience.
  • Multi-store, responsive Magento webshop with different language views.
  • Plugins for enabling mail-relaying, mailchimp integration, reseller overview and maps, pagebuilder building blocks.
  • Including: distributor locator, customer services chat function and other serviceability functions.

Used Technology

  • Magento 1.9.2.1 / NginX / Redis
  • Extensive HTML5 / CSS3 stylesheeting
  • Bootstrap.js
  • PHP and Javascript custom-made enhancements